Business and Marketing

The Business and Marketing Pathway is a great program for students who have an interest in the world of business, finance, and marketing, and ...
+ Enjoy helping, leading and working with people.
+ Are comfortable working with computers.
+ Enjoy organizing and planning activities or events.
+ Have an interest in working in a business environment.

Pathway Benefits and Highlights
Students who complete 2 credits in this Pathway will meet state Math and English/Language Arts testing requirements, and...
+ Have opportunity to earn industry recognized Microsoft Office Specialist certification (MOS).
+ Have access to employment and internship opportunities in our community.
+ Earn up to 38 college credits which can be applied directly into partner college programs.
+ Have opportunity to participate in leadership events through DECA.

Continue Your Training After High School
The Business and Marketing Pathway articulates and leads directly into the Edmonds College Accounting Program of Study and Bellevue College Business Technology Program of Study and Marketing Management Program of Study.

Business and Marketing Pathway Planning Guide

Recent changes in state graduation requirements provides students in the class of 2020 and beyond the option to meet both the state Math and English/Language Arts Graduation Pathway requirements by completing 2 credits within an approved CTE Pathway related to their goals and interests.

This Pathway Planning Guide introduces students to the Business and Marketing Pathway as an approved CTE Pathway and provides information on including this pathway as part of the student's 4-year plan for high school and beyond.

Download Pathway Planning Guide (PDF)

Business and Marketing Pathway Videos

Who Can Access this Pathway?
This pathway is accessible to students at all of the Edmonds SD high schools listed below. Select your high school to explore available pathway course offerings and descriptions.

Edmonds Woodway High School

IT ACADEMY 1
COM100 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Develop proficiency with Microsoft Word and PowerPoint software for school and workplace. Students may earn Microsoft Office Specialist (MOS) Certification upon successful completion of Microsoft exam. College credit available.

IT ACADEMY 2
COM200 (Semester)
Credits: .5
Grade Level: 10 – 12

Course Description:
Develop proficiency with Microsoft Excel and Access software for school and workplace. Students may earn Microsoft Office Specialist (MOS) Certification upon successful completion of Microsoft exam. College credit available.

IB BUSINESS SL
IBB401/402 (Year)
Credits: 1.0
Grade Level: 11 – 12

Course Description:
Gain a holistic view of the world of business: explore business issues from different cultural perspectives; think critically about individual and organizational behavior; learn to make informed business decisions; discover how businesses adapt to rapid change; and study ethical business practices. Students are expected to take the IB Standard level exam and participate in DECA student leadership organization. This course satisfies the 6th subject IB diploma requirement.

IB BUSINESS HL
IBB403/404 (Year)
Credits: 1.0
Grade Level: 12
Prerequisite: IB BUSINESS SL (IBB401/402)

Course Description:
Students will deepen their understanding of topics covered in IB Business SL, and also develop a knowledge of Business Strategy. Students are expected to take the IB Higher Level exam and participate in DECA student leadership organization. This course satisfies the 6th subject IB diploma requirement.

MARKETING ESSENTIALS
MAR410 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Learn about the role marketing plays in our free enterprise system, and why some companies are successful while others fail. Make yourself a valuable employee by learning the Steps to Selling, advertising and public relations skills. DECA participation is recommended. College credit available.

RETAIL STORE
MAR460 (Semester)
Credits: .5, may be repeated for credit
Grade Level: 10 - 12
Prerequisite: Successful Completion of Marketing Essentials

Course Description:
Gain valuable experience by managing and operating the school store and learn how a business can increase profit and sales productivity. Students plan, organize and implement all components of the student store including ordering, bookkeeping, and personnel management and supervision. May be repeated for credit. College credit available.

SPORTS AND ENTERTAINMENT MARKETING
MAR465 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Learn the basic principles of Marketing and Economics with a special emphasis on sports and entertainment. Create a sample Press Kit to use when applying for Sports and Entertainment positions. College credit available.

PERSONAL FINANCE
HEC315 (Semester)
Credits: .5
Grade Level: 12

Course Description:
Gain the skills and knowledge needed to confidently approach the challenges of managing personal finances. Topics include financial responsibility and decision making, personal income, taxes, savings, investments, banking, credit, debt, insurance, and purchasing goods and services. Students also complete a career exploration and develop employment seeking skills. Fulfills district graduation requirement

Lynnwood High School

DIGITAL TOOLS
COM116 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
This course provides students with hands-on experience using today’s technology. Upon completion of this course, students will be able to demonstrate an entry-level proficiency using the Microsoft Office Suite (PowerPoint, Word, Excel, and Access), Internet use and misuse, digital design, career exploration, and an introduction to HTML. Students will become more efficient and effective utilizing the skills necessary to be academically and professionally successful.

IT ACADEMY 1
COM100 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Develop proficiency with Microsoft Word and PowerPoint software for school and workplace. Students may earn Microsoft Office Specialist (MOS) Certification upon successful completion of Microsoft exam. College credit available.

IT ACADEMY 2
COM200 (Semester)
Credits: .5
Grade Level: 10 – 12

Course Description:
Develop proficiency with Microsoft Excel and Access software for school and workplace. Students may earn Microsoft Office Specialist (MOS) Certification upon successful completion of Microsoft exam. College credit available.

FINANCIAL ALGEBRA
MAT365/366 (Year)
Credits: 1.0
Grade Level: 11 – 12
Equivalency: 1.0 credit 3^rd Year Math
Prerequisite: Completion of Algebra 1 and Geometry OR concurrent enrollment in Geometry.
Equipment needed: A graphing calculator (TI-83 Plus, or better).

Course Description:
Increase math understanding and skills by working with real-world financial situations and problems. Topics include: Stock Market, Banking Services, Income Taxes, Independent Living, Consumer Credit, Preparing Budgets, and Employment Basics. College credit available.

MARKETING ESSENTIALS
MAR410 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Learn about the role marketing plays in our free enterprise system, and why some companies are successful while others fail. Make yourself a valuable employee by learning the Steps to Selling, advertising and public relations skills. DECA participation is recommended. College credit available.

SALES AND ADVERTISING
MAR420 (Semester)
Credits: .5
Grade Level: 10 – 12

Course Description:
Discover how to effectively advertise a product or service by reviewing successful promotions of the present and past. Students develop sales campaigns and learn effective presentation skills. College credit available.

ENTREPRENEURSHIP
MAR430 (Semester)
Credits: .5
Grade Level: 10 – 12
Prerequisite: Successful Completion of Marketing Essentials

Course Description:
Discover what it takes to run your own business. Observe life in a corporation and create and present a unique business plan. This class is recommended for students interested in continuing their DECA involvement. College credit available.

RETAIL STORE
MAR460 (Semester)
Credits: .5, may be repeated for credit
Grade Level: 10 - 12
Prerequisite: Successful Completion of Marketing Essentials

Course Description:
Gain valuable experience by managing and operating the school store and learn how a business can increase profit and sales productivity. Students plan, organize and implement all components of the student store including ordering, bookkeeping, and personnel management and supervision. May be repeated for credit. College credit available.

PERSONAL FINANCE
HEC315 (Semester)
Credits: .5
Grade Level: 12

Course Description:
Gain the skills and knowledge needed to confidently approach the challenges of managing personal finances. Topics include financial responsibility and decision making, personal income, taxes, savings, investments, banking, credit, debt, insurance, and purchasing goods and services. Students also complete a career exploration and develop employment seeking skills. Fulfills district graduation requirement

Meadowdale High School

FINANCIAL ALGEBRA
MAT365/366 (Year)
Credits: 1.0
Grade Level: 11 – 12
Equivalency: 1.0 credit 3^rd Year Math
Prerequisite: Completion of Algebra 1 and Geometry OR concurrent enrollment in Geometry.
Equipment needed: A graphing calculator (TI-83 Plus, or better).

Course Description:
Increase math understanding and skills by working with real-world financial situations and problems. Topics include: Stock Market, Banking Services, Income Taxes, Independent Living, Consumer Credit, Preparing Budgets, and Employment Basics. College credit available.

MARKETING ESSENTIALS
MAR410 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Learn about the role marketing plays in our free enterprise system, and why some companies are successful while others fail. Make yourself a valuable employee by learning the Steps to Selling, advertising and public relations skills. DECA participation is recommended. College credit available.

ECONOMICS
MAR400 (Semester)
Credits: .5
Grade Level: 9 – 12

Course Description:
Economics deals with the way individuals, households, firms, industries and governments choose to employ their talents and resources to best satisfy their needs and desires. Students learn economic concepts and gain understanding of the US economy. College credit available.

RETAIL STORE
MAR460 (Semester)
Credits: .5, may be repeated for credit
Grade Level: 10 - 12
Prerequisite: Successful Completion of Marketing Essentials

Course Description:
Gain valuable experience by managing and operating the school store and learn how a business can increase profit and sales productivity. Students plan, organize and implement all components of the student store including ordering, bookkeeping, and personnel management and supervision. May be repeated for credit. College credit available.

PERSONAL FINANCE
HEC315 (Semester)
Credits: .5
Grade Level: 12

Course Description:
Gain the skills and knowledge needed to confidently approach the challenges of managing personal finances. Topics include financial responsibility and decision making, personal income, taxes, savings, investments, banking, credit, debt, insurance, and purchasing goods and services. Students also complete a career exploration and develop employment seeking skills. Fulfills district graduation requirement

Mountlake Terrace High School

ACCOUNTING 1
BUS100 (Semester)
Credits: .5
Grade Level: 10 - 12
Equivalency: .5 credit Personal Finance

Course Description:
Learn to manage financial records for business and personal activities such as financial reporting and reconciling bank statements. Accounting is highly recommended for all students interested in a career in Business or Marketing. College credit available.

ACCOUNTING 2
BUS200 (Semester)
Credits: .5
Grade Level: 10 - 12
Prerequisite: Accounting 1

Course Description:
Learn to manage financial records for a corporation by recording business transactions, preparing financial statements, managing payroll, calculating taxes and operating a computerized accounting system. College credit available.

BUSINESS LAW
BUS334 (Semester)
Credits: .5
Grade Level: 10 – 12

Course Description:
Learn about ethics, our legal system and your personal rights and responsibilities. Topics will include criminal and civil law, contracts, insurance, real property, and employment rights.